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SCHOLARSHIPS

Learn the art
Of Ad Film Making

A good ad defeats all competition

Curriculum Summary

Express Creativity & Imagination with Ad Film Making

This part-time program at ICE Institute offers an exceptional 172hour part-time course in advertisement filmmaking to candidates who have always been keen to comprehend more about the world of advertising and its visual marketing. The agenda is designed to give students a good insight into aspects of the ad industry like various kinds of advertisement, budgeting, creative writing, etc.

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Starts on

Feb 21st

Duration

172 hrs - 1 month

Program Fee

INR 1,50,000

Program Overview

The success to ad film making is beating your competitors influence on consumers
Whether it is bringing any creation to life or giving a product identity by establishing a direct connection with its consumers is truly a creative art of Ad Filmmaking. A booming ad mandates a skilled familiarity and sense of concepts, imagination with out-of-the-box thinking, creative filming, and an intellect that’s always ready to learn.

The Ad film making courses are prepared to brush up on the significant aspects of the ad industry covering the introduction to ads, grammar, types, themes, ideas, USP & SPS of Ad films, product branding, budgeting, innovative scripting & dialogue with unique visual storytelling. A consumers’ decision from buying to recommending a product is purely influenced by the advertisements of a brand.

The course will coach aspirants to understand the psyche involved to coax the consumers’ purchasing decisions subconsciously by the way of storytelling.
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Program Highlights

ICE Proposes Programs with A Medley of Unique Features

Live Online

VIDEO LECTURES

Engaging Virtual Video Lessons to Visualize Concepts and Polish Skills

Spot

ASSIGNMENTS

Equipped With the Latest Equipment, Infrastructure, And Resources for Spot Assignments

In-Depth

CASE STUDIES

A Look at Distinct Topics of Interest to Learn, Comprehend and Be Inspired

Peer

FEEDBACK

Comments, Feedback, And Suggestions Between Fellow Students to Enrich Talent Performance

Dramatic

SIMULATION

Role-play Scenarios to Facilitate Learning Through Representation and Structured Practice

Capstone

PROJECTS

A Prospect for Students to Probe Their Interests in The Industry

Our Key Faculties

ICE is fortunate to have renowned personalities from the industry as our faculty members

Yashwant Shekhawat

Direction
The Institute of Creative Exellence

Sushil Jadhav

Direction
The Institute of Creative Exellence

Tarun Sharma

Editing & Scriptwriting
The Institute of Creative Exellence

Rajendra Sharma

Cinematography
The Institute of Creative Exellence

Learning Outcomes

Eligibility for Ad Film Making course is 10th/12th pass

  • Students develop the wisdom of video production & how to influence target markets by creating outstanding content, budgeting, and publicizing
  • Students learn new themes, techniques on creating visual effects with storyboards for a short video between film and tv serial ads
  • To be inspiring, creative, and act as a business professional completing ads by directing commercials and branded content in post-production

Ad Film Making Curriculum

The curriculum covers

Program Certificate

Students who complete any course are awarded certificates that are globally recognized and widely preferred within the industry.

Program Certificate

Students who complete any course are awarded certificates that are globally recognized and widely preferred within the industry

Create a footing for all professions in art performance, acting, or filmmaking with an internationally recognized and accepted certification from ICE Institute. ICE was the first media and film institute to receive the ISO certification on quality standards and continues to make history within the industry.

We offer dual certification on selective courses with government certification. ICE is the authorized partner of Media & Entertainment Skill Council (MESC) which is promoted by FICCI & NSDC for setting standards while training and accreditation falls under (PMKVY) scheme of government of India. This is beneficial since MESC has a mandate to create a skilled workforce of 11.4 lakhs by 2022.

Yashwant Shekhawat

Direction
The Institute of Creative Exellence

Yashwant’s experience has no boundaries working in multiple roles within the industry. A true by heart veteran novelist and playwright. He has written a Hindi novel, ‘Aras-Pras’, and a play ‘Premchand Ghar Main’, based on the memoir of Shivranidevi, wife of Premchand, Published by Bodhi Prakashan available on Amazon. He was an Associate Director with Ribhu Dasgupta for the film ‘Michael’ (Viacom and Anurag Kashyap) and an Associate Director with Kunal Vijaykar for the film ‘Fruit & Nut'(Viacom). A Chief Assistant Director with Ahemad Siddique for the film ‘Jai Santoshi Maa’ (Percept). Chief Assistant Director with Paresh Kamdar for film ‘Jonny Jonny Yes Papa’.

Sushil Jadhav

Direction
The Institute of Creative Exellence

Sushil graduated in film direction and screenplay writing from the institute at India FTII, Pune. and holds a master’s in mass media and communication studies from Pune University. Since then, he has directed several documentaries and short films which appreciated in several film festivals. He has also worked for ad films as a copywriter and director.

Tarun Sharma

Editing & Scriptwriting
The Institute of Creative Exellence

Tarun is an alumnus of the prestigious FTI (film and television institute of India, Pune, where he graduated in film direction & screenplay writing. He has formerly worked with Ramesh Sippy Entertainment and has been involved with various film projects. He remains active within the industry on multiple film projects and is a leading faculty member at ICE.

Rajendra Sharma

Cinematography
The Institute of Creative Exellence

Rajendra is a proficient experienced cinematographer and director who completed his Diploma in Cinematography, with ‘Gold Medal, Asian Academy of Film & Television, New Delhi, and post-graduation in Dramatics, University of Rajasthan, Jaipur. He has worked with many renowned filmmakers like Mr. S. Pappu for ‘Killa, Soldier, and Gang’, Mr. Rajan Kothari for ‘Hu Tu Tu’ & Mr. Gururaj R.J. for ‘Shootout At Lokhandwala’ as a first assistant to name a few.